← Blog

Licensing · 12 January 2026 · 6 min read

Background music licensing explained for businesses

Why a personal streaming account is not legal in a venue, what a commercial licence covers, and how to stay compliant across every site.

Music management dashboard showing playlists and zones

Playing music where customers can hear it is a public performance. That is true whether the speaker sits behind a till, above a hotel lobby or in a gym studio, and it is the reason a personal Spotify, Apple Music or YouTube account cannot legally power a business.

What a commercial music licence actually covers

Two rights sit behind every track: the composition and the recording. Collecting societies license those rights on behalf of writers, publishers, performers and labels. A business music service clears both for commercial use, so the venue is covered for the music it plays during trading hours.

Why personal streaming apps are the wrong tool

  • Their terms of service restrict playback to personal, non-commercial use.
  • Adverts and algorithmic recommendations interrupt the brand experience.
  • There is no zoning, scheduling, volume control or central management.
  • Nobody is accountable when an inspector asks who licensed the music.

What compliance looks like in practice

A compliant setup means fully licensed catalogue, documentation you can show, and a service partner who keeps the licensing current as you open sites. With Araya, the licensing, the curation and the hardware sit with one accountable partner, so nothing falls between vendors.

If you are running more than one location, ask your provider for a written summary of what is covered per territory before you scale. It is a five-minute conversation that avoids an expensive one later.

Ready to give your space a soundtrack?

Tell us your brand vibe and we will curate, license and install the whole thing.